Thursday, December 8, 2011

'Tis the season to decorate: Make your YouTube Channel a home for the holidays and beyond!

With the holidays upon us, many of you are busy decorating your homes to get into the spirit of the season. What better time to bring this decorative mood to your home on YouTube — your Channel — and help your audience to get more into your videos?

As part of the
announcement last week of our new look, we unveiled Channel layouts to help you better showcase your videos. Since this announcement, we’ve been encouraged by data showing logged in usage and subscriptions on the rise. So, we’re moving forward to bring the new YouTube to more of you. Starting this week, all newly created and existing basic Channels will be transitioned to the new design. YouTube Partners can opt into the new design at any point, but their Channels will not be automatically transitioned at this point. When you visit “My Channel” on YouTube, you’ll see your Channel in the new design, and the “Edit Channel” button that’s your gateway to exploring the various layouts. Here are some pointers to help you get started:

1.
Fill your feed with great videos: Are you sharing your likes, favorites and subscriptions? Publishing these activities to your feed will keep your Channel fresh with new entertaining videos, even when you’re not uploading videos.

2.
Feature your very best content: Have videos or playlists you want to showcase? Add the featured tab to your Channel and choose a template that works best for you. You can do this in just a few clicks -- get started by clicking “Edit Channel.”



3.
Write a unique description: Create a description that tells your visitors what to expect from your Channel. Click the “Edit” button in the top right corner of your Channel. You can also add links to Facebook, Twitter and other websites.



4.
Share the love: Our viewers look to you for great videos on YouTube. Give the gift of your suggestions by adding the "Other Channels" feature, and encourage other Channel owners to do the same.



Many YouTube Channels have already made the switch, and we’re hoping you’ll join them. You’ll receive the new Channels design over the next few days. Play with the templates and design options to make your channel the most inviting home for your audience. Remember, you can always
switch back to the old design by clicking the “Switch back” button in the Appearance tab should you need more time to get your Channel ready for primetime.





Looking for even more inspiration?
Visit a gallery of examples, or watch a few YouTube creators tour their new Channels.

We can’t wait to see what you do with your place!


The YouTube team