Wednesday, July 25, 2012

Introducing the YouTube creator space

We’re sure you’ll agree that our YouTube stars are some of the most imaginative and creative around. It is amazing to think that some of the most successful creators on the platform, with millions of views, use little more than their bedrooms, a webcam and any props they can lay their hands on to produce compelling videos and build a global fanbase.

But many of our partners are ready to take their channels to the next level by using the latest equipment and editing techniques as well as tapping into the valuable advice from other experts and YouTube stars.

With this in mind we’re delighted to announce that in the next few weeks we’ll be opening the doors to our new creator space, housed in the offices of Google London’s Soho office. Our partners from all over Europe, Middle East and Africa will be able to book time in the space to create and collaborate with other creators, learn new techniques, as well as gaining access to state-of-the-art audio visual equipment, to help them generate great new content for their channels. The creator space is complete with the latest equipment such as DSLRs and cinema cameras, two studios including a green screen and editing suites. 


 

The space will be overseen by the YouTube Next Lab, a team focused on accelerating the growth and development of channels and creators on YouTube.  The Next Lab has launched programs like YouTube NextUp (now in 11 countries), Creator Academy and the YouTube Creator Playbook. More information on how to book will be posted on our Creator Hub.

Sara Mormino, Director of YouTube Content Operations and Next Lab, EMEA